{"id":15948,"date":"2018-02-26T18:47:40","date_gmt":"2018-02-26T18:47:40","guid":{"rendered":"http:\/\/www.ceo-na.com\/?p=15948"},"modified":"2018-02-28T15:59:58","modified_gmt":"2018-02-28T15:59:58","slug":"canada-nation-beer-drinkers","status":"publish","type":"post","link":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/business\/industry\/canada-nation-beer-drinkers\/","title":{"rendered":"Canada: a nation of beer drinkers"},"content":{"rendered":"<p><em><strong>Beer continues to be the most popular alcoholic beverage among Canadians.<\/strong><\/em><\/p>\n<p><!--more--><\/p>\n<p>Canadians drink more than <a href=\"https:\/\/justbeerapp.com\/article\/beer-drinking-in-canada\" target=\"_blank\" rel=\"noopener\">22,700,000 hectolitres<\/a> of beer, that would seem enough to make Canada the perfect place for brewing, however, its <a href=\"https:\/\/tvo.org\/article\/current-affairs\/shared-values\/heres-how-beer-ties-into-the-canadian-identity\" target=\"_blank\" rel=\"noopener\">nature\u00a0<\/a>is also ideal for creating a world-renowned drink.<\/p>\n<div id=\"attachment_15949\" style=\"width: 310px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.ceo-na.com\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-11.20.08-e1519669115807.png\"><img decoding=\"async\" aria-describedby=\"caption-attachment-15949\" class=\"size-medium wp-image-15949\" src=\"http:\/\/www.ceo-na.com\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-11.20.08-e1519669115807-300x198.png\" alt=\"\" width=\"300\" height=\"198\" srcset=\"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-11.20.08-e1519669115807-300x198.png 300w, http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-11.20.08-e1519669115807-500x330.png 500w, http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-11.20.08-e1519669115807-580x383.png 580w, http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-11.20.08-e1519669115807-600x396.png 600w, http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-11.20.08-e1519669115807.png 672w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-15949\" class=\"wp-caption-text\">The Canadian brewing industry expects growth. Image: Statista.<\/p><\/div>\n<p>Since 1668, when <a href=\"http:\/\/www.thecanadianencyclopedia.ca\/en\/article\/brewing-industry\/\" target=\"_blank\" rel=\"noopener\">the first commercial brewery was built in Qu\u00e9bec<\/a>, beer has perfectly merged into Canadian culture, and until today, <a href=\"https:\/\/www.statista.com\/topics\/2292\/beer-market-of-canada\/\" target=\"_blank\" rel=\"noopener\">according to Statista<\/a>, it is still the nations favorite alcoholic beverage.<\/p>\n<p>Despite a general decline in sales during the last few years, the Canadian brewery industry generated over 5.50 billion USD in revenue during 2016.<\/p>\n<p>However, it still contrasts to its neighbor market, the U.S., where <a href=\"http:\/\/www.nielsen.com\/us\/en\/insights\/reports\/2017\/the-state-of-the-us-beer-market.html\" target=\"_blank\" rel=\"noopener\">brewery sales outpaces those of wine and spirits<\/a>\u2014the other two categories in the adult beverage space.<\/p>\n<h6><strong>High hopes for Canadian brewery<\/strong><\/h6>\n<p><strong>\u00a0<\/strong>As 2015 became the most profitable year for Canadian brewery, it\u00b4s still one thats aims high as of today.<\/p>\n<p>Statista shows the industry <a href=\"https:\/\/www.statista.com\/statistics\/339888\/revenue-of-the-canadian-brewing-industry\/\" target=\"_blank\" rel=\"noopener\">expects an increase<\/a> in growth for the following years to come as 2018, 2019 and 2020 hope to peak sharply regarding generated revenue.<\/p>\n<p>Despite Canadians rank 25th in the\u00a0annual consumption of brewery internationally, there is still a lot to work with for the future years.<\/p>\n<h6><strong>Brewing preferences go global<\/strong><\/h6>\n<p>In 2018, however, despite expecting brighter years, beer drinkers in Canada have shown the tendency to prefer imported brands.<\/p>\n<p>Since 2016, Canada has sold over <a href=\"https:\/\/www.statista.com\/statistics\/339801\/beer-consumption-in-canada-by-gender-and-age-group\/\" target=\"_blank\" rel=\"noopener\">3.48 million hectoliters of imported brands<\/a>.<\/p>\n<div id=\"attachment_15952\" style=\"width: 310px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.ceo-na.com\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-12.42.13-e1519670590685.png\"><img decoding=\"async\" aria-describedby=\"caption-attachment-15952\" class=\"size-medium wp-image-15952\" src=\"http:\/\/www.ceo-na.com\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-12.42.13-e1519670590685-300x202.png\" alt=\"\" width=\"300\" height=\"202\" srcset=\"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-12.42.13-e1519670590685-300x202.png 300w, http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-12.42.13-e1519670590685-500x337.png 500w, http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-12.42.13-e1519670590685-580x391.png 580w, http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-12.42.13-e1519670590685-600x404.png 600w, http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-content\/uploads\/2018\/02\/Captura-de-pantalla-2018-02-26-a-las-12.42.13-e1519670590685.png 678w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-15952\" class=\"wp-caption-text\">Total beer sales in Canada from 2008 to 2016 (in million hectoliters). During 2015, retail prices for beer in Canada increased by 4.9%. Image: Statista.<\/p><\/div>\n<p>As of domestic preference, according to <a href=\"https:\/\/www.ibisworld.com\/\" target=\"_blank\" rel=\"noopener\">IBISWorld<\/a>, 30% of domestic beer consumption was generated by men aged between 19 and 34 years old.<\/p>\n<p>The industry, never the less, is not cutting short, as years have tested their resiliency, and it\u00b4s not backing down on the challenge.<\/p>\n<p>According to the Just Beer App, at the end of 2010, there were only 310 licensed breweries in Canada, by the end of 2015, it grew to 644.<\/p>\n<h6><strong>Continuous innovation for Canadian companies <\/strong><\/h6>\n<p><strong>\u00a0<\/strong>Whether it be with the <a href=\"http:\/\/www.ceo-na.com\/business\/innovation-business\/iot-today-us-canada\/\" target=\"_blank\" rel=\"noopener\">Internet of Things<\/a> (IoT), <a href=\"http:\/\/www.ceo-na.com\/opinion\/numbers-to-watch-out\/\" target=\"_blank\" rel=\"noopener\">shopping tendencies<\/a>, sports or <a href=\"http:\/\/www.ceo-na.com\/opinion\/revolution-flies-air\/\" target=\"_blank\" rel=\"noopener\">airlines<\/a>, Canada is shifting towards innovation.<\/p>\n<p>And when it comes to beer and <a href=\"http:\/\/www.ceo-na.com\/business\/industry\/flourishing-pot-market\/\" target=\"_blank\" rel=\"noopener\">pot<\/a>, we knew we were not going to be let down.<\/p>\n<p><a href=\"https:\/\/www.forbes.com\/sites\/thomaspellechia\/2018\/02\/08\/cannabis-beer-soon-to-be-available-in-canada\/#743955383f6c\" target=\"_blank\" rel=\"noopener\">Forbes reported<\/a> on the possibility to file the provisional patent for the world\u00b4s first beer brewed from the cannabis plant.<\/p>\n<p>Canada became the first country to legalize medical marijuana over 15 years ago, as of today, the federal government is working on legalizing cannabis edibles and <a href=\"https:\/\/www.analyticalcannabis.com\/news\/canada-legalizes-cannabinoid-infused-beverages-294798\" target=\"_blank\" rel=\"noopener\">beverages<\/a>.<\/p>\n<p>Now, brewery is stepping into the spotlight.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beer continues to be the most popular alcoholic beverage among  [&#8230;]<\/p>\n","protected":false},"author":15,"featured_media":15950,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,45],"tags":[807,808,529],"class_list":["post-15948","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","category-industry","tag-beer","tag-brewing","tag-canada"],"_links":{"self":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/15948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/comments?post=15948"}],"version-history":[{"count":1,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/15948\/revisions"}],"predecessor-version":[{"id":15953,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/15948\/revisions\/15953"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/media\/15950"}],"wp:attachment":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/media?parent=15948"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/categories?post=15948"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/tags?post=15948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}