{"id":16418,"date":"2018-05-14T09:00:44","date_gmt":"2018-05-14T09:00:44","guid":{"rendered":"http:\/\/www.ceo-na.com\/?p=16418"},"modified":"2018-08-13T15:49:51","modified_gmt":"2018-08-13T15:49:51","slug":"art-palm-hands","status":"publish","type":"post","link":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/ceo-life\/art-culture\/art-palm-hands\/","title":{"rendered":"Art in the palm of your hands"},"content":{"rendered":"

With this new app, art is literally at your fingertips.<\/strong><\/em><\/p>\n

<\/p>\n

As information comes easily to the palm of our hand, so can artwork.<\/p>\n

\"\"<\/a>

Smartify is already in use in over 30 of the world’s major galleries and museums,.<\/p><\/div>\n

Image recognition and scanning innovations have come together to create what some people are calling the \u201cShazam for Art\u201d<\/a>: Smartify.<\/p>\n

This app puts art at your fingertips by cross-referencing the image taken with a vast database that the company is constantly updating, offering information about the artist beyond what the label displays, forming a small digital catalogue that helps you archive your favorite picks and share them with other platform users.\u00a0The app currently doesn’t\u00a0recognize artworks that are not stored on its database, but the company hopes to change this in the future.<\/p>\n

Smartify<\/a> offers valuable demographic data and aims to become a tool for museums, as they have failed to harness smartphones as a way people can connect more and better to art, serving as a marketing and educational tool.<\/p>\n

The app\u00b4s participation includes London\u00b4s National Gallery, The Los Angeles County Museum of Art and the Metropolitan Museum of Art, as well as Moscow\u00b4s Pushkin Museum of Fine Arts.<\/p>\n

By teaming up with Wikimedia Foundation, a nonprofit organization, and Wikipedia, Smartify increases its speed of image recognition. Anne Lowe, co-founder of the app, says \u201cWe scan artworks using photos or digital images and then create digital fingerprints of the artwork, meaning it is reduced to a set of digital dots and lines.\u201d<\/p>\n

“[We want] to provide information in the most elegant, accessible and unobtrusive way possible,” she continued, “as a social enterprise, we hope the app will encourage more people to think visual art, and visiting museums and galleries is ‘for them’, and also support public museums and artists in engaging differently with existing audiences and reaching new ones.”<\/p>\n

Download it<\/a> today.<\/p>\n

Read here<\/a> about some predictions regarding the app economy in 2018.<\/p>\n","protected":false},"excerpt":{"rendered":"

With this new app, art is literally at your fingertips.<\/p>\n","protected":false},"author":15,"featured_media":16420,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[496,9,982,324,981,980],"class_list":["post-16418","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-art-culture","tag-apps","tag-art","tag-artworks","tag-chief-executive-officer","tag-museum","tag-smartify"],"_links":{"self":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/16418","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/comments?post=16418"}],"version-history":[{"count":2,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/16418\/revisions"}],"predecessor-version":[{"id":18972,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/16418\/revisions\/18972"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/media\/16420"}],"wp:attachment":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/media?parent=16418"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/categories?post=16418"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/tags?post=16418"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}