{"id":19375,"date":"2018-11-26T19:59:22","date_gmt":"2018-11-26T19:59:22","guid":{"rendered":"http:\/\/www.ceo-na.com\/?p=19375"},"modified":"2018-11-28T19:14:40","modified_gmt":"2018-11-28T19:14:40","slug":"cyber-monday-a-test-for-retailers-websites","status":"publish","type":"post","link":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/business\/industry\/cyber-monday-a-test-for-retailers-websites\/","title":{"rendered":"Cyber Monday: A test for retailers’ websites"},"content":{"rendered":"

As\u00a0the largest U.S. online shopping day in history looms in, limits of retailers’ websites will be tested.<\/p>\n

<\/p>\n

Cyber Monday is the opportunity for U.S. shoppers who missed out on Black Friday deals.<\/p>\n

But it’s\u00a0also a test for major retailers and how they are managing their online platforms.<\/p>\n

As the much-anticipated event\u00a0is expected to draw over 75 million shoppers and $7.8 billion in sales or 17.6% growth over last year, according to research firm Planalytics<\/a>, e-commerce sites of retailers will be strongly tested, and if customers face\u00a0technical glitches due to heavy traffic, results can be deadly.<\/p>\n

A NewVoiceMedia report<\/a> revealed that U.S. companies providing poor service are letting $62 billion slip into the pockets of their competitors every year. That\u2019s an increase of more than $20 billion since the first research conducted in 2013.<\/p>\n

On holiday season, retailers can win or lose\u00a0<\/strong><\/h2>\n

According to Adobe Analytics, which tracks transactions at most of the top U.S. online retailers, during this past Black Friday, online sales peaked 23%, crossing $6 billion, surpassing the $3.7 billion mark reached on Thanksgiving.<\/p>\n

The National Retail Federation<\/a> forecasts U.S. holiday retail sales, including online, in November and December 2018, will increase between 4.3% and 4.8% in comparison with 2017, for a total of $717.45 billion to $720.89 billion total in spending.<\/p>\n","protected":false},"excerpt":{"rendered":"

As\u00a0the largest U.S. online shopping day in history looms in, […]<\/p>\n","protected":false},"author":15,"featured_media":19376,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[324,1552,1554,1553,69,1492],"class_list":["post-19375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","tag-chief-executive-officer","tag-cyber-monday","tag-online-retailers","tag-online-shopping","tag-retail","tag-sales"],"_links":{"self":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/19375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/comments?post=19375"}],"version-history":[{"count":1,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/19375\/revisions"}],"predecessor-version":[{"id":19377,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/19375\/revisions\/19377"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/media\/19376"}],"wp:attachment":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/media?parent=19375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/categories?post=19375"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/tags?post=19375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}