{"id":28202,"date":"2021-01-22T11:00:35","date_gmt":"2021-01-22T11:00:35","guid":{"rendered":"https:\/\/www.ceo-na.com\/?p=28202"},"modified":"2021-01-22T17:10:37","modified_gmt":"2021-01-22T17:10:37","slug":"the-path-to-true-transformation","status":"publish","type":"post","link":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/business\/management-leadership\/the-path-to-true-transformation\/","title":{"rendered":"The path to true transformation"},"content":{"rendered":"<p>T<span style=\"font-weight: 400;\">o thrive in the Next Normal, companies need to make more fundamental changes.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Business leaders <\/span><span style=\"font-weight: 400;\">pride themselves on their ability to pivot and course-correct in times of crisis and economic turmoil. But there isn\u2019t a CEO or management team on earth that\u2019s experienced the health, financial and operational headwinds that have resulted from the coronavirus pandemic. These are extraordinary times, and inevitably they have required some companies to lean into these challenges by slashing costs, reducing headcount and halting investments to conserve cash.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But to thrive in the Next Normal, companies need to make more fundamental changes. That\u2019s because if business models and mindsets don\u2019t shift, those costs will just creep back. True transformation\u2014the kind that alters the way a business operates on a cellular level\u2014is what\u2019s needed in today\u2019s uncertain climate. It\u2019s the only path to elevating financial performance, building capabilities and changing culture in ways that will not only get companies through this global health crisis but sustain them in the years ahead.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The good news is that there are companies doing this kind of transformation successfully, and business leaders can learn from their wins. \u201cTransformation is one of the most overused terms in business,\u201d says Harry Robinson, a Los Angeles-based senior partner with McKinsey &amp; Company. \u201cBut there are companies out there undergoing real transformations that are creating a sense of urgency, resiliency and momentum to deliver material and sustainable results.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, a company would never seek out a pandemic to catalyze a transformation, Robinson says. \u201cBut it\u2019s here now, and the organizations going all-in on transformation can change the odds in their favor and will accelerate out of this crisis,\u201d he adds. \u201cThose companies will never look back.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are the key elements of transformation\u2014with a capital \u201cT\u201d\u2014and how making the right moves now can pay off in the coming years.<\/span><\/p>\n<h1><b>Start big<\/b><\/h1>\n<p><span style=\"font-weight: 400;\">One of the most important indicators of the colossally successful transformations is the scale of the undertaking itself. The magnitude of the ambition needs to be a huge step change in performance. McKinsey research shows that more than 40 percent of a successful transformation\u2019s value comes from growth initiatives\u2014not cost cutting, layoffs or other slash-and-burn strategies. \u201cThe companies that are doing transformation right have an all-in mentality from the start,\u201d Robinson says. \u201cIncremental change is not their story.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For George Oliver, chairman and CEO of Johnson Controls, a building technology and solutions company, the transformation challenge was as clear as it was big: Make the 2016 merger of Johnson Controls and Tyco more cohesive, with a unified strategy and a leadership team all moving in lockstep. Stepping into the CEO\u2019s role in September 2017, Oliver was convinced that small, discreet changes would not fix what was ailing the company. \u201cTyco and Johnson Controls each had a lot of legacy, but we still needed to blend multiple cultures together and reformulate it in such a way that the combined companies were in a position to win,\u201d he says.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It started with making sure the company had the right leadership in every line of business, but Oliver says it was more expansive than that. It also meant engaging employees at every level of the organization. \u201cPeople had been doing their jobs for years, but no one had been asking them what their ideas were or how things could be better,\u201d Oliver adds. That was the start of Johnson Controls\u2019 transformation\u2014getting the right alignment at the leadership level, and then \u201cturning the company bottoms up so that we\u2019re getting all the best ideas that over the years weren\u2019t being listened to,\u201d he says.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The work paid off. In July, the company unveiled OpenBlue, its open digital platform that connects traditionally separate systems to make buildings more efficient, sustainable and safe\u2014an especially vital offering in today\u2019s environment. Oliver says OpenBlue was designed to be a game changer, not a quick fix or interim solution. \u201cIf we didn\u2019t make the big changes we needed to at the beginning, I don\u2019t know that we\u2019d be in the good position we are today,\u201d Oliver says.<\/span><\/p>\n<p><a href=\"https:\/\/www.mckinsey.com\/business-functions\/transformation\/our-insights\/the-path-to-true-transformation\">More on the McKinsey article here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To thrive in the Next Normal, companies need to make  [&#8230;]<\/p>\n","protected":false},"author":8,"featured_media":28541,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1069,43],"tags":[80,99,1385,4251,932,4250,569],"class_list":["post-28202","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editors-choice","category-management-leadership","tag-business","tag-ceo","tag-ceo-northam","tag-pivot","tag-strategy","tag-successful-transformations","tag-transformation"],"_links":{"self":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/28202","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/comments?post=28202"}],"version-history":[{"count":4,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/28202\/revisions"}],"predecessor-version":[{"id":28605,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/posts\/28202\/revisions\/28605"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/media\/28541"}],"wp:attachment":[{"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/media?parent=28202"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/categories?post=28202"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/servidor-mxigen1.com\/ceona-antiguo\/wp-json\/wp\/v2\/tags?post=28202"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}